Clarity in Design

Edgar Chrystal is my name and I run Clarity in Design a successful freelance creative consultancy. My Art Direction experience and troubleshooting on retail brands, is sought after by most of the major Melbourne Advertising agencies and start ups.

I have had extensive experience creating effective and award winning retail Catalogues, Direct Mail & Edms, POS and TV commercials. Most recently I have freelanced at JWT on their Chemmart & Foodworks accounts. The previous two years prior I was Creative Services Manager & Senior Art Director at OfficeMax Australia/New Zealand. Some of the brands I've worked on include Myer/Megamart, Mitre 10, Home Hardware, Chemmart, Guardian Phamacies, Kmart, Village, Skybus, Jetstar, Telstra and Australia Post.